Perception Management w/ Keith Rodgers – Oct. 20, 2019

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Perception management is a term originated by the US military. “Perception” is defined as the “process by which individuals select, organize, and interpret the input from their senses to give meaning and order to the world around them” Components of perception include the perceiver, target of perception, and the situation.We constantly hear about the “Great Military” Great Police” and Great Boy Scouts.” I remember them “Toy Soldiers” growing up at the height of the Vietnam war.